Hey, I'm Liam

Corona Extra

Introducing ‘La Vida Corona’ to Corona drinkers in the UK

Part of a brief to develop the UK identity for Corona, and introduce the brand lifestyle - ‘La Vida Corona’. Users where given the chance to submit their ideas for a bucket list of experiences that had to be seen.

To inspire users, a gallery of featured moments was added. This provided some interactivity, to both discover more about the moment, and why it was bucket list worthy.

Early concepts for page layouts and user flow.
Responsive, interactive wireframes created with Axure

More work